NMI’s new hot brand!

June 6, 2012

Heidi Merrick is our new brand of late and we are loving it. From LA comes a fresh lifestyle brand that suits our market to a T!

The fabrics are light, styles are chic but loose enough to not be stitched up and the feminine casualness of the brand is understated but noticeable. Here’s a peek at the designers home in LA.

Here are some links to Heidi’s world;http://www.youtube.com/watch?v=TfDDJGea47M&list=UUyfxhr7jk57xSa7gdfC-5Qg&index=0&feature=plcp

http://digital.modernluxury.com/publication/?i=112194&p=60 and http://theglitterguide.com/2012/05/22/style-at-home-heidi-merrick/

We are about to start selling wholesale the Holiday collection which is gorgeous. Lots of evening dresses for sun, fun and flirt! The collection arrives next Friday…

Have a read of an interview on Heidi Merrick by Chic Inspector; http://www.chicinspector.com/2011/12/q-with-designer-heidi-merrick.html


New Brands @ NMI: First young diffusion line of Pierre Balmain

June 15, 2011

Olivier Rousteing, a 25 years old French born fashion designer, raised in Bordeaux. Rousteing completed his fashion studies at ESMOD Paris in 2003 as did his infamous predecessor Christophe Decarnin. Rousteing having recently been appointed the Creative Director of Balmain, was the key deputy of Christophe Decarnin and was in charge of the Balmain Womenswear Studio since 2009. Rousteing willsupervise the design and development of both men’s and women’s ready-to-wear collections debuting with the Spring 2012 collection.Rousteing prior to joining Balmain, was the designer for women’s and men’s collections at Roberto Cavalli for 5 years.

WOMEN COLLECTION:

• Inspiration – theme: London college girls, Parisian cool, rock chic

• Basic Colors: white, black, navy, blue, grey • Highlights Colors: yellow, royal blue, red

• Prints: zebra iconic print, macro/micro zebra in black and white and colors pop • Fabrics: tailoring fabric, denim, vintage leather, stretch soft leather, fluid jersey, washed cotton and dyed check

• Fitting: oversize and super sexy mixed silhouette. Skinny trousers, draped dress, oversize blouse

MEN COLLECTION:

• Inspiration – theme: rock, chic, boxe and college mood

• Basic Colors: white, black, navy, blue, grey

• Highlights Colors: yellow, royal blue, red (same chromatic palette that woman collection)

• Prints: placed prints on jersey vintage t-shirt

• Fabrics: treated denim, washed leather with a vintage effect, dye check

• Fitting: supper skinning silhouette mixed with oversize items, inspired from the hip hop world

• Denim: biker jeans reviewed as the Maison iconic item

The French couturier’s original flagship at 44 Rue Francoise 1er has been painstakingly returned to its original 18th-century grandeur, from pale Versailles parquet floors to the elaborate ceiling moldings prized in Parisian apartments. Iconic Forties furniture serves as a nod to when Pierre Balmain first set up shop in 1945, while smoked glass shelves and a tiny television tucked into a wardrobe …